Archive for Advertising Lab
Archives
Select a feed to view it's archive
Today, we are raiding Half Bakery for a glimpse of the improbable advertising future. Put your sunglasses on; the brilliance of these ideas is blinding.
1. Advertishoes. "Replace the soles of ...
Today, we are raiding Half Bakery for a glimpse of the improbable advertising future. Put your sunglasses on; the brilliance of these ideas is blinding.
1. Advertishoes. "Replace the soles of ...
Judging by the speakers list for this year's FoE @ MIT -- a cyborg anthropologist, production designer of Watchmen, producer of Blair Witch Project, director of ...
Another step towards bookmarkable advertising: this Adobe banner came with an embed code, like your friendly neighborhood YouTube video. It's a somewhat lousy execution of an idea based on an ...
One of Target's gift cards this year is a 1.2MP digital camera (via).BestBuy's cards have a little speaker ...
An AC/DC music video in an Excel file (and on YouTube). A good example of a viral that didn't have to be (just) a video.See also:...
Not like Pirelli Calendars (wiki), but still pretty cool, in a geeky kind of way. Calgoo: "a permission-based marketing medium that uses the electronic calendar ...
Letters to the editor from the past few weeks. Keep'em coming.-- An Orange America: an abstract visualization of the aggregate conversation on Twitter showing ...
See larger. Credit.
----------------
Take a quick tour of Google Apps to learn how your organization can benefit from Google's innovative tools....
Wired runs an overview of the heavy gadgetry trotted out by networks during last night's elections coverage. The CNN's "hologram" was not a hologram at all, unfortunately, ...
AndroidApps.com reviews two barcode scanning and comparison shopping apps for Android phones: ShopSavvy and CompareEverywhere. I already wrote about the implications of putting an instant price-matching device in the hands of retail ...
(image: gigdoggy)
When we run out of space for billboards on our roads' sides, we'll embed jingles into the pavement.
GigDoggy: "A Japanese engineer ...
----------------
Take a quick tour of Google Apps to learn how your organization can benefit from Google's innovative tools.
...
WSJ: "The checkout ads range from messages encouraging shoppers to try a brand that competes with one they just bought, to others urging them to buy a new flavor of a product ...
I was googling "oil price projections" the other day and landed on a Forbes.com article that greeted me with a pop-out layer suggesting other articles related to my ...
This is the final part of an abstract from a new book Changing the Game: How Video Games Are Transforming the Future of Business by David Edery and Ethan Mollick (here are ...
This is part 2 of 3 of an abstract from a new book Changing the Game: How Video Games Are Transforming the Future of Business by David Edery and Ethan Mollick (here's ...
So, on one hand, MySpace is expected to hit $1B in ad revenue for the year. On the other hand, the click-through rates for the site are 3-5 clicks for 10,000 impressions (0.03% ...
This is the last part of the guest post by David Rostan, the co-founder and president of ListensToYou. (See part 1 on privacy, and part II on tracking.)
With ...
Wonder if there will be a traffic spike to joetheplumber.com after tonight's debate.
----------------
Take a quick tour of Google Apps to learn how ...
image source
GigaOm has confirmed the ad buy by the Obama campaign in Burnout: Paradise, an Xbox Live racing game. (Update: AP says there are ...
This is the second part of the guest post by David Rostan, the co-founder and president of ListensToYou (see part I on privacy vs. relevancy).
Advertisers continually update targeting and tracking ...
This is the first part of the guest post by David Rostan, the co-founder and president of ListensToYou. With ListensToYou, David hopes to improve the online advertising market by giving users ...
This week, Advertising Lab is pleased to offer highlights from a book that just came out, Changing the Game: How Video Games Are Transforming the Future of Business, co-authored (together with Ethan ...
Useful:
- "Pages are generally better for a long-term relationships with your fans, readers or customers;"
- "Groups are generally better for hosting a (quick) active ...
Here.
And if you read the classic 1999 Salon article about naming and wonder if there is a company called Jamcracker, there is.
Earlier:
Lorem Ipsum Generator ...
Here's a press release from Keynote Systems that got 75 people to complete assorted web-based tasks on their iPhones -- a fairly typical usability set-up. One of the top bullet points in ...
McCain-Palin haikuPalin interviewsPalin baby namesMcCain honorable attacksMcCain signsGoogle Bomb Bomb Bomb John McCain!McCain Hug Generator (new, ...
Somewhere in there you'll find a lesson about making dynamic signage flexible enough to accommodate for contingencies. But yes, the National Debt Clock has run out of digits....
YouTube blog: "Today [Oct.7], we're taking our first steps to providing YouTube users with this kind of instant gratification, by adding "click-to-buy" links to the watch ...
Google In-Game Advertising is not really in-game, it's more like those pre-rolls they are trying with YouTube. Hope it's not what the Adscape deal and all those cool patents for targeting players ...
Google In-Game Advertising is not really in-game, it's more like those pre-rolls they are trying with YouTube. Hope it's not what the Adscape deal and all those cool patents for targeting players ...
An article from last February in Chicago Business News with some details about Obama's campaign logo, created by Sender: "Sender LLC landed the logo project through ...
With 7.2% of new iPhone purchases coming from former T-Mobile subscribers (source) who have switched to AT&T, should T-Mobile covertly encourage iPhone unlocking, as this ...
CoStume National, an Italian fashion house founded in 1986 (wiki), is holding a creative contest."Become a C’N’C CoSTUME NATIONAL creative!Just interpret in ...
Must be a busy day for PR folks, if my inbox is any indication."It's "Sausage vs. Sausage" in this custom foosball table for Hatfield Quality ...
Guess your site visitors' gender by looking at their browser history and comparing it with Comcast demo profiles for top sites.
Boston Globe explores the cognitive science of magic tricks. ...
Today must be like that October day in 1994 when the first web banner appeared on a web page and everyone was excited about it without fully realizing what it all ...
MIT Technology Review's cover story explores Obama campaign's use of social media: "The generational differences between the Obama and McCain campaigns may be best symbolized by the distinctly retro "Pork Invaders," a game ...
Ah, here's a topic I haven't posted about for a couple of years: "a video display at the Mall of America that looks and sounds like a real Best Buy employee." ...
Stormpulse.com. Stunning.
----------------
Useful: a wireless mouse that doubles as a PowerPoint remote control.
...
Below are the four nomination acceptance speeches made by the ticket candidates at DNC and RNC over the past two weeks: Biden, Obama, Palin, and McCain. I ran these speeches through Wordle. ...
AdLab's sponsor Balihoo launched their Marketer Edition product. In a nutshell, the product provides national brands the ability to consistently implement distributed demand-generation efforts by centralizing ...
Sony's 25-year-old blockbuster Ghostbusters is the first movie to be released on a USB stick (for something like $50).- via SlyckEarlier:Bible Preloaded ...
This must be the cheesiest headline of all 2,200+ headlines in AdLab's almost four-year history.
So, Google Chrome (download yours). First impressions: fast, stable, bare-bones. ...
$12 on Amazon; 157 pages, came out in April 2008. From the first chapter:"One of her strengths is being able to hold her tongue ...
Image: Strategic Perception
Wall Street Journal: "Raised in Tulsa, Okla., Mr. [Fred] Davis at 19 took over his father's small public-relations firm when he died. Early ...
AJC: Coca-Cola is testing a new fountain that can dispense more than 100 beverages due to highly concentrated ingredients.
----------------
Useful: a wireless mouse ...
I gotta tell you, if prediction markets are any indication, nobody saw Palin coming. I was up till 5am last night watching CNN's political market and ...
Our coverage of the political season continues.
CNet: "Ads seeking casual sexual encounters through the Denver Craigslist site increased an average of roughly 70 percent to 80 percent over the same days ...
5 Blogs Before Lunch
Accidental Creative
AdFreak
AdPulp
Adrants
AdScam
Advergirl
Advertising Lab
AgencySpy
American Copywriter
Beyond Madison Avenue
Brand Autopsy
Brand New Day
Church of the Customer
Ernie Schenck
FreelanceSwitch
Hee-Haw Marketing
Hog Blog
Ideas on Ideas
Influential Marketing Blog
Jaffe Juice
Logic+Emotion
Marketing Profs
MediaShift
Room 116
Seth Godin
The Advertising Show
The Client Side
The Hook
The Origin of Brands Blog