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Last week I had the fortune to be part of an event that we should all care about. It was a meeting of the National Arts Marketing ...
Regardless of how you feel about the way that the US presidential election turned out, there is one fact that seems fairly indisputable ... the world outside of America overwhelmingly supported Obama over McCain. ...
There's a singer named Israel Kamakawiwo from Hawaii that I first rediscovered during a good friend's wedding. You may not know who he is by name, but you have probably heard his often ...
Several months ago I had the chance to see a beta version of a site that I was immediately pretty excited about. As with most private beta versions of sites, ...
The rise of Web2.0 success stories has created an interesting phenomenon in the world of business. Today, far more than 5 years ago, you could easily point to a list of entrepreneurs who have ...
Just a few minutes ago, Barack Obama was officially declared the winner of the Presidential election and my vote in Virginia was officially deemed to mean something for the first time by going for ...
By now you may have seen some posts from several social media influencers (Peter Shankman, Chris Brogan, PSFK, Jason Falls among others) in the marketing and advertising field about Pepsi's ...
Did you ever realize that actors in films are essentially short term employees? The model for big Hollywood films is that actors lend their personal brands to a film as much as their acting ...
As everyone talks about how the recession may change their business, one industry that will likely feel the effects severly is travel. More specifically, leisure travel as people put off that next vacation, or ...
Ok, before I get into too much trouble - let me explain. Today is the release of a project that I am honored to be involved in, and you could ...
I just spent the day today at the Future of Social Media Conference in London. It was an event put on by a leading trade show group here in the UK responsible for ...
Yesterday at the MarketingProfs event, Ariana Huffington took the stage for a keynote presentation sharing some lessons she has learned about building a successful blog ...
It is a commonly known fact that CEOs often call one another for advice. In the world at the top, sometimes the only person that can really understand you is someone in the same ...
Sometimes I can't resist a post that will result in a few irate responses. This is likely going to be one of them. It is essentially about my distaste for something that I have ...
How do you measure your social media efforts? How should you? Most people in the industry talk generally about measuring engagement as a concept and cite examples such as time spent on a site ...
Starting a blog is not for everyone. There are lots of reasons not to blog, including having the time to keep a blog up to date, having something to say, and the fact that ...
One of the most useful panels at Blogworld Expo a few weeks ago was one featuring two of the most powerful customer service success stories using social media, and the characters behind them. ...
The restaurant chain Chili's has a new marketing campaign out called "Right and Right On Time." It is based on three surprisingly revolutionary concepts in the category ...
About six months ago, I launched an ambitious idea related to the release of Personality Not Included called The Personality Project. My idea was to collect 100 of the most visionary minds in ...
You may not know it, but this weekend is the 18th anniversary of the fall of the Berlin wall and there is a celebration in Germany called Unification day to celebrate the reformation ...
On my way to Kyiv in the Ukraine a few days ago I planned a stopover for about 8 hours in Munich. As it turned out, it was just enough time to head out ...
As a parent, I appreciate reverse psychology. My kids are still at the age where it works, so I'm a big fan. Apparently when they become teenagers, it still works but only if you ...
I am in Kyiv, Ukraine today presenting at the European PR Congress on reputation management. It's an interesting topic in the digital age, raising the greater question of who really owns a corporate reputation. ...
I spent the morning and part of the afternoon at an interesting gathering in Washington DC of folks who are trying to learn about digital media and the evolution of interaction online. Unlike other ...
Several months ago, I had the chance to go into the studios at the CNet offices in San Francisco to record a session for something called a "Business Book Brief" that runs on ...
We all know what a bozo sounds like. It is the person who gets up on stage at an event and spends the whole time talking about themselves. They show little regard for the ...
I am not what you would call a fan of reality television. In fact, I have previously said that I can literally feel myself getting ...
Yesterday morning at the insane hour of 9am in Vegas, I moderated ...
This week we put the finishing touches on what has probably been the best campaign I have led since I started my career working in marketing agencies ten years ago - the Lenovo ...
Tonight I just arrived at Blogworld Expo and am getting ready for a weekend of great bonding with more than a thousand fellow bloggers as well as two great sessions that I am ...
A few weeks ago I gave a different kind of presentation to what I'm used to giving. It was to a room full of young professionals ...
Got your attention? That's the brilliant tagline of a new campaign from the folks behind Tappening, a grassroots effort to tell Americans (and the world) ...
It's shaping up to be a busy Tuesday, so today's post is a guest contribution of sorts from an interview I recently gave to my friend and fellow marketing blogger Mack Collier...
I love books. Not just for the power of conveying an idea through a printed form, but also for the emotional significance of actually holding a book ...
Every once in a while, you see an example of a campaign or product that demonstrates a little too clearly the negative side of marketing and makes you just a ...
Despite living much of my daily life in the virtual world of social media on blogs, Facebook and Twitter, I am a big fan of real life events. Not only for the chance that ...
Today is the anniversary of 7 years since 9/11 and there are signs all over that it is happening with a new memorial in DC being dedicated today and radio shows and TV programs ...
In this month's Fast Company, there is an interesting profile of a law firm from LA called Quinn Emanuel Urquhart Oliver & Hedges which is making ...
News doesn't really go away ever, it just gets pushed further down search results. If you had to single out one of the greatest impacts of the Internet on the traditional news media, it ...
A blogger has just said something bad about your company and it's
getting picked up and repeated by others rapidly online ... what do you
do? One of the toughest things to understand about responding to ...
The toughest part of being in China, or any other country that uses a completely foreign language to native English speakers, is finding a way to communicate for products you are looking for. Some ...
Do you live in a city with "coffee culture"? Those who do understand already what this term means, but in case you don't ... "coffee culture" to ...
During my time in Beijing for the Olympics, I was using a Lenovo Ideapad U110 to blog, capture and upload images and video and video chat with my family. Loaded on the machine was ...
This weekend I am gathering with more than 800 fellow South Asians for the annual NetIP Conference in Boston. The event is a three day long exploration of everything from the many innovations ...
While in Beijing I was coincidentally staying in a Starwood hotel right next door to the soon to be opened aloft Beijing property. Thanks to the kindness of a few people working there, I ...
At some point just about every marketer is bound to look at something that Apple is doing and wish they could have done it for their own brands. There are a few other brands ...
This is a post about three things going on right now that I'd like to ask for your vote for. The first two are panel sessions that I quietly proposed ...
There was a time about a year and a half ago when I used to run all of our client's search marketing on Google and Yahoo on ...