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Pay-Per-Tweet, Obama Goes FDR, Vespa Gets Web-Lift

- Transport for London spoofs Clue for cyclist awareness.

Clearway: Your Direct Connection to The Wolf.

Remember The Wolf, the cool operative summoned in Pulp Fiction to clean up the remains of a guy who had his brains blown out in a moving ...

The First Lady of Brand Advocacy

According to The New York Times, Mrs. Obama gave a big shout out to J. Crew during her Oct. 27 appearance on The Tonight Show With Jay ...

Boutique Call: Substance

Agency/Location: Substance/Portland, Oregon Motto: "Always do better." Founded: 2007 by Stephen Landau and David Lowe-Rogstad, two creative directors who were fed up with dinosaur agencies in a digital ...

Why Would You Want a Body Spray that Smelled Like Your Deodorant?

That's the question my friend Elinora asks herself every time she sees this suspiciously meditative ad for Dove Go Fresh Body Mist, "in the same cool scents ...

Motrin targets moms but shoots self in foot

If you're going to launch an online ad on a Saturday and spark outrage among your target audience, you might want to plan to work the weekend. This weekend, Motrin posted an ad aimed ...

Bob Greenberg Wants Adrants to Connect With Creatives

Just how many social networks do you belong to? Well, here's another one for you.

Grey SF Wins BMW with Big Bro’s Help

Grey Group satellite Grey West, SF announced recently that it acquired the regional BMW business, consolidating the automaker's advertising into the WPP shop. It was previously divided among four agencies. According to a Grey ...

Rough economy spurs new kind of ad blog.

Got a note from one Erik Proulx. A few weeks ago he was a senior copywriter at a name brand agency. Next thing he knew he's ...

AdWeek Turns 30, Conducts Obligatory Life Evaluation

To the average bear, turning 30 probably seems daunting. It's the end of youth; time to turn in the bong and cheap beer and replace them with ...

Freelance Freedom #79

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Cayman Went: Advertising with Entertainment Roots

To the naked eye, Cayman Went is just like any other movie. It fits into a genre, dramedy, and takes the viewer for a short ride through a group ...

Social Manifesto: How brands SHOULD use social meda

There’s really just one essential thing to keep in mind: It should provide value to the customer and to the brand. Looking at it another way, the circles could read: ...

Slater, NBC and GM drive right off the road

NBC has canceled My Own Worst Enemy, Christian Slater's product-placement-riddled TV series, proving once again that you can't polish a turd. Abysmal ratings put NBC ...

Have we seen this Molson Dry spot before?

Cossette's "Run" spot for Molson Dry is cinematic and memorable, but that doesn't necessarily make it a great commercial. It mixes ideas from Apple's epic "1984" (athletic chick smashing the image of Big Brother ...

BMW Turns (To) Grey

BMW has consolidated its US regional advertising accounts in to Grey West, San Francisco. Grey was the incumbent for the Western region, and now will handle advertising, interactive, direct and promotional marketing for four ...