From the creative media planning department: an ad for a mattress company on Brazilian TV's test card after the end ...
We're involved with a project for national television show that's looking to profile a business in trouble and needs urgent advice. A business makeover, if you will.
Here are the requirements:
A small business, with around ...
Firstly, thanks for all the nice comments my loyal readers have posted in support of the recent situation I have sworn not to post about... So, I won't. However, I sincerely appreciate it. Moving ...
Marketing Magazine reporter Jeromy Lloyd compares and contrasts his work in writing and blogging about marketing, advertising and public relations
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In case you missed these figures this morning, two reports were released today pegging the size of internet advertising
The Internet Advertising Bureau released their annual report this morning estimating the 2007 US internet ...
Cookie cutter houses and neighborhoods are as common as cookie cutter Realtors in pant suits. They have mean handshakes and aren’t afraid to use them. A single sale can produce generous margins, enough ...
From a purely marketing standpoint, Barack Obama has created the most sophisticated marketing campaign I've ever seen.
I think there are some lessons advertising agencies can learn from this. It's ...
Just got hit up with a press release about Fog Screen, a cool screen technology mentioned here last year, ...
Oh we so love e-mail. It’s fast, it’s a nice archive. We don’t have to get out of bed to send our first e-mail of the day (sometimes). But is e-mail the best way ...
Out of curiosity, I went through Amazon's bestseller list for the business category and plucked out all books related to advertising:Authenticity: What Consumers Really WantMade to Stick: Why Some Ideas ...
1. You type "@" before names in e-mail, blog comments and data fields.2. Your written communications have become extremely short. 140 characters or less.3. You change your Twitter avatar at least 3-5 ...
I was talking today in a teleconference about how 'friends' aren't really friends, at least not in most social graphs. I'm not much inclined to do a heroic favor for a friend of a ...
Following up a story we ran a few weeks ago regarding Dr. Jarvik and the use of a body double, Pfizer today announced that they are voluntarily withdrawing all advertising featuring Dr. Jarvik.
From ...
Old Man Crotch
Bongwater
Toe Jam
K9 Whiz
Ass Breath
Fumunda Cheese
Urinal Cake
Mardi Gras
Failed Dreams
Hipster (Not to be confused with Sandalwood)
Natty Dread...
When the New York Philharmonic played a concert in Pyongyang this week, the ample media coverage talked about how an isolated corner of humanity ...
For most people in North America, memories of Renault consist of temperamental cars like LeCar and the AMC/Renault co-branded Alliance (both examples of model naming at it’s best). But Renault is alive and ...
5 Blogs Before Lunch
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Marketing Profs
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Room 116
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